Ask Yoast: One or multiple domains for campaigns?

Yoast_SEO_plugin_Banner-36c151b8cffbc573fed980fd671ee69da25cf8b2

Andrew Raynor

 

 

You might have a lot of small sites which are topically related to each other. If you want to get more traffic to these sites, how do you achieve this? Do you have to bundle those sites to gain more traffic? And, what’s best for SEO when you want to run a new campaign? Set up a new domain for each site? Or add it as a subdomain to an existing site? Joost helps you out with these questions in this Ask Yoast.

We received a question for this Ask Yoast from Roger da Costa out of New York City:

“We run various sites focusing on public health issues. And we now want to bundle campaign sites that get little traffic under the organizations’ domain to improve SEO. Is this a good idea?”

Check out the video or read the answer below!

Optimize your site for search & social media and keep it optimized with Yoast SEO Premium »

Yoast SEO for WordPress pluginBuy now » Info

One domain or multiple domains?

What to do when you run multiple campaigns? Choose one main domain or use a single one for every campaign? Check out the video or read the answer below!

Yes. Usually when you have a lot of small sites, consolidating them into one bare one is a good idea. Because it actually makes it easier for people to click around, to get more engagement with your site and you’ll have more links pointing at one domain, instead of a lot of links pointing at all the separate domains.

So, yes, I would do that. And if you build new campaign sites, try to build them as a sub-directory on your main site, instead of setting up a new domain for everything. Because a new domain for everything, really means that you’re starting fresh with Google all the time and that’s just a waste of your efforts on SEO.

Good luck!

Ask Yoast

In the series Ask Yoast we answer SEO questions from followers. Need some advice about SEO? Let us help you out! Send your question to ask@yoast.com.

Read more: ‘What to do if the traffic on your blog is decreasing?’ »

SEO New Hampshire

https://twitter.com/andrewraynornh

 

https://plus.google.com/101481704883230173242/

 

https://www.youtube.com/channel/UCqysZhClqGBvHY0biNlwfFw

 

https://www.pinterest.com/andrewraynornh/

 

https://www.facebook.com/Andrew-Raynor-1694677947484186

 

https://www.linkedin.com/in/andrewraynornh

 

https://about.me/andrewraynor

 

https://myspace.com/andrewraynor

 

https://vimeo.com/andrewraynor

 

https://www.crunchbase.com/person/andrew-raynor

 

https://www.reddit.com/user/andrewraynor/

 

https://medium.com/@AndrewRaynor

 

http://andrewraynor.blogspot.com/

 

https://andrewraynoroh.wordpress.com/

 

http://andrewraynor.tumblr.com/

 

https://app.bitly.com/bitlinks/?actions=accountMain

 

https://delicious.com/andrewraynor

 

https://www.diigo.com/profile/andrewraynor

 

https://digg.com/u/andrewraynor

 

http://www.folkd.com/user/andrewraynor

 

https://www.instapaper.com/p/AndrewRaynor

 

http://www.linkagogo.com/go/Page

 

http://andrewraynor.livejournal.com/

 

https://sites.google.com/site/andrewraynornh/

 

https://www.plurk.com/andrewraynor

 

https://getpocket.com/@94aT9A0lg3650p0345d8b95djtpzg653794mvKrd3fT792f3733d9Yf3eHbmYib8

 

http://www.dailymotion.com/AndrewRaynor

 

http://www.stumbleupon.com/stumbler/andrewraynor

 

https://disqus.com/by/andrew_raynor/

 

https://www.readability.com/andrewraynor/

Leave a Reply